Carnival Cruise Lines: Promotional Email Campaigns
Working in close consultation with Carnival Cruise Lines’ Miami staff, I was primarily responsible for coding artist’s designs into weekly promotional emails using programmatic content in the Salesforce platform. I developed several dozen responsive, trackable, data driven email blasts against tight deadlines, constantly fine-tuning the designs in production to ensure total compatibility across a very wide range of browsers, devices, and email clients. Produced under contract with the Lacek Group at Ogilvy & Mather.